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Cases on Sustainable Organizational Performance and Competitive Advantages

Cases on Sustainable Organizational Performance and Competitive Advantages
Author(s)/Editor(s): Nouib Abdellah (Cadi Ayyad University, Morocco)and Manal Benatiya Andaloussi (Chouaib Doukkali University, Morocco)
Copyright: ©2025
DOI: 10.4018/979-8-3693-8719-1
ISBN13: 9798369387191
EISBN13: 9798369387214

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Description

Sustainable organizational performance and competitive advantages are crucial in today’s business landscape, where companies are expected to deliver financial success while demonstrating environmental and social responsibility. Many organizations that have successfully integrated sustainability into their business strategies have balanced profitability with ethical practices, innovation, and resource efficiency. Firms can create competitive advantages by adopting sustainable practices, such as reducing carbon footprints, promoting ethical sourcing, or fostering inclusive work environments, which resonate with both consumers and investors. As the global focus shifts toward sustainability, further research may offer insights into how businesses can thrive while staying socially and environmentally conscious.

Cases on Sustainable Organizational Performance and Competitive Advantages explores insights into resilience creation in the face of global challenges and solutions for active involvement sustainable practice implementation, ensuring lasting, robust performance. It provides proactive and integrated approaches to navigating uncertain environments. This book covers topics such as environmental science, ethics and law, and project management, and is a useful resource for business owners, economists, managers, policymakers, academicians, and researchers.



Author's/Editor's Biography

Nouib Abdellah (Ed.)
Nouib Abdellah is an accredited associate professor at Cadi Ayyad University, at the Faculty of Legal, Economic, and Social Sciences of Kelâa des Sraghna and affiliated to LERAEM Laboratory. Holding a PhD in management sciences, he conducts research on innovation and management sciences, with a particular interest in digital transformation in education, digital entrepreneurship and youth integration, as well as strategic management and sustainable entrepreneurship. He co-leads a pedagogical innovation project focused on teaching through Serious Games and is the co-founder of the International Conference on Applied Research.

Manal Benatiya Andaloussi (Ed.)
Dr. Manal Benatiya Andaloussi, Ph.D., is a professor of management at Chouaib Doukkali University, Morocco, specializing in innovation management, sustainable supply chains, and performance management. She earned her PhD in management sciences from Hassan II University, with research centered on organizational control systems for CSR strategy implementation and global performance monitoring. Prior to her academic career, she held executive roles in finance and management control within major urban transport operations in Morocco. She possesses a deep understanding of the complex dynamics shaping contemporary business environments. Dr. Benatiya Andaloussi's research explores the intersection of technological innovation, supply chain resilience, and sustainable development. She is the editor of two collective volumes about Supply chain and sustainable development and serves on the editorial boards of several academic journals. She actively contributes to elucidating the synergies between digital innovation, supply chain optimization, and sustainable practices. She is affiliated with multiple research laboratories and supports academic and pedagogic innovation.

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