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Virtual Reality and the New Dimensions of Visual Media
Abstract
This chapter aims to examine how technologies create new dimensions in media production at the intersection of virtual reality and visual media. The rise of virtual reality (VR) technologies is transforming visual media experiences, offering innovative interaction spaces for both content creators and viewers. The goal of the study is to explore how these technologies are changing the effects on visual media, media perception, and audience engagement, and to discuss VR's potential impact on the future of media. The methodology will involve a review based on technology-based content analyses and media theories, along with a literature review on the effects of VR experiences on media consumers. The study will focus on the use of virtual reality applications in the media industry, with limitations that only certain VR platforms and media formats will be analyzed, excluding other media forms that reach broader audiences.
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