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The Effect of AI-Enhanced Gamification on Learning Outcomes in Higher Education
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Author(s): Rippandeep Kaur (University Institute of Teachers Training and Research, Chandigarh University, Mohali, India), Ratan Sarkar (School of Humanities and Social Sciences, Tezpur University, Tezpur, India), M. Lalitha (Department of Humanities and Science, CVR College of Engineering, Rangareddy, India), Saurabh Chandra (School of Law, Bennett University, Greater Noida, India)and Taruna Anand (Department of Humanities and Social Sciences, Graphic Era University, Dehradun, India)
Copyright: 2026
Pages: 30
Source title:
Digital Transformation and Sustainability in Higher Education
Source Author(s)/Editor(s): Wan Zuhainis Saad (Universiti Putra Malaysia, Malaysia), Nor Aziah Alias (Malaysian Academy of Professors, Malaysia), Chou Min Chong (Universiti Putra Malaysia, Malaysia)and Suriana Sabri (Universiti Putra Malaysia, Malaysia)
DOI: 10.4018/979-8-3373-5077-6.ch004
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Abstract
This research explores how gamification affects learning outcomes in higher education using artificial intelligence. Various gamification techniques are used for leader boards, badges, and interactive scenarios, which have been noted to increase engagement, motivation, and retention of information by students. When applied with artificial intelligence, these techniques yield adaptive learning experiences for each student in relation to his or her unique needs and pace. This chapter delves into the prominent AI-based tools which will promote personalized learning like intelligent tutoring systems and gamified platforms, with particularly daunting challenges in maintaining that fun component of educational value. This is developed through case studies and empirical research where AI-enhanced gamification leads to better academic outcomes and increased critical thinking and collaboration between students.
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