Social Media Use and Political Mobilization

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Author(s): Justin W. Holmes (University of Northern Iowa, Cedar Falls, USA)and Ramona S. McNeal (University of Northern Iowa, Cedar Falls, USA)
Copyright: 2023
Pages: 12
Source title: Research Anthology on Social Media's Influence on Government, Politics, and Social Movements
Source Author(s)/Editor(s): Information Resources Management Association (USA)
DOI: 10.4018/978-1-6684-7472-3.ch020

Keywords: Information Science Reference / Media & Communications / Social Computing / Social Networking

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Abstract

This article describes how political participation is a central component of democracy. Past research has found that a variety of factors drive individual decisions about participation, including the media that citizens use to gain political information. Social media offers the possibility of engaging citizens in a new way and potentially increasing various forms of participation. In this article, the role that social media use has in fostering a variety for forms of political participation is examined. This article finds that social media use can be a driver of participation, but that this impact is largely contingent on the political predispositions of the user.

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Social Media Use and Political Mobilization

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