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Enhancing Hotel Customer Service With AI-Powered Chatbots
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Author(s): Tarun Kumar Vashishth (IIMT University, India), Vikas Sharma (IIMT University, India), Mukesh Kumar Sharma (Chaudhary Charan Singh University, India)and Rajeev Sharma (IIMT Engineering College, India)
Copyright: 2025
Pages: 32
Source title:
Marketing Technology-Infused Hospitality: Upskilling Frontline Employees for Competitiveness
Source Author(s)/Editor(s): Bashir Ahmad (Government College University, Faisalabad, Pakistan), Muhammad Abrar (Government College University, Faisalabad, Pakistan)and Munazza Saeed (National University of Computer and Emerging Sciences, Pakistan)
DOI: 10.4018/979-8-3693-7127-5.ch004
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Abstract
This paper explores the effect of AI-powered chatbots on enhancing hotel customer service. By providing instantaneous responses to visitor inquiries and automating recurring obligations, these chatbots considerably improve the performance and pleasantness of service. This era enables motels to provide spherical-the-clock assistance, ensuring an unbroken and enjoyable guest experience. Additionally, AI chatbots assist in reducing operational expenses by streamlining tactics and allowing groups of workers to recognize extra personalized interactions. Integrating AI within the hospitality enterprise marks a pivotal shift closer to more innovative, more efficient customer support solutions.
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