Artificial Intelligence in Medical and Healthcare Service: Applications and Challenges

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Author(s): V. Sangeetha (Ramaiah Institute of Technology, India), A. Mamatha (Ramaiah Institute of Technology, India), M. Vaneeta (Ramaiah Institute of Technology, India)and K. Beena (K.S. Institute of Technology, India)
Copyright: 2024
Pages: 15
Source title: Modern Healthcare Marketing in the Digital Era
Source Author(s)/Editor(s): Kakhaber Djakeli (University of Georgia, Georgia)
DOI: 10.4018/979-8-3693-0679-6.ch007

Keywords: Business Science Reference / Healthcare Administration / Marketing / Medicine & Healthcare

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Abstract

Artificial intelligence (AI) technologies have made enormous strides recently and are already pervasive in many aspects of our daily life. Numerous efforts are being undertaken in the healthcare industry to apply AI technology for useful medical treatments. With the quick advancements in hardware performance and machine learning algorithms, it is anticipated that AI technology would be crucial in efficiently processing and utilizing vast amounts of health and medical data. However, the AI technology differs from the current medical technology in a number of distinctive ways. There are still few medical professionals and members of the general public that accept AI in healthcare, and there are several challenges about the security and dependability of AI technology applications. This chapter describes the state of current AI research and application in the healthcare industry and identifies the various challenges that need to be addressed and suggest how to resolve them.

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Artificial Intelligence in Medical and Healthcare Service: Applications and Challenges

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