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Usability Assessment in Mobile Computing and Commerce

Usability Assessment in Mobile Computing and Commerce
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Author(s): Kuanchin Chen (Western Michigan University, USA), Hy Sockel (Youngstown State University, USA)and Louis K. Falk (Youngstown State University, USA)
Copyright: 2005
Pages: 7
Source title: Encyclopedia of Multimedia Technology and Networking
Source Author(s)/Editor(s): Margherita Pagani (Bocconi University, Italy)
DOI: 10.4018/978-1-59140-561-0.ch143

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Abstract

Usability is an acknowledged important aspect of any system or product design. Researchers have found that a good interface design promotes higher mutuality (feeling similar and connected), which, in turn, leads to higher levels of involvement and a favorable impression of credibility.

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