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The Strategic Role of the Board of Directors in Driving Corporate Sustainability, Innovation, and Performance: Evidence From Greek Enterprises
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Author(s): Eleftheria Panagiotidou (Democritus University of Thrace, Greece), Elena Kagioglou (Democritus University of Thrace, Greece), Athanasios Mandilas (Democritus University of Thrace, Greece)and Giannoula Florou (Democritus University of Thrace, Greece)
Copyright: 2026
Pages: 38
Source title:
Data-Driven ESG Strategy Implementation Through Business Intelligence
Source Author(s)/Editor(s): Markos Komodromos (University of Nicosia, Cyprus), Lambrini Seremeti (Agricultural University of Athens, Greece), Lazaros Anastasiadis (University of Crete, Greece), Panagiotis Liargovas (University of Peloponnese, Greece)and Sofia Anastasiadou (Univerity of Western Macedonia, Greece)
DOI: 10.4018/979-8-3373-5142-1.ch003
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Abstract
CSR is an important business consideration that involves addressing social, economic, and environmental issues. Implementing CSR practices can improve a business's reputation and attract customers who value social responsibility. This chapter examines the implementation of CSR practices in Greek businesses and their effect on innovation and business performance. The Greek businesses apply CSR practices to a high degree, are innovative and perform well. The implementation of social dimension of CSR was more strongly supported by General Managers. Economic dimension of CSR and innovative practices was observed more in businesses with international scope. In contrast, the environmental dimension of CSR was less observed in in-service businesses. However, these businesses showed a higher financial performance. Implementing environmental CSR practices is expected to increase business innovation and, by extension, its non-financial performance, which is also enhanced by social CSR practices.
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