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Slow Food Tourism: Exploring Consumer Motivational Dimensions

Slow Food Tourism: Exploring Consumer Motivational Dimensions
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Author(s): Marco Martins (CiTUR, Coimbra, Portugal), Ricardo Jorge da Costa Guerra (Polytechnic University of Guarda, Portugal), Lara Santos (University Lusófona, Portugal), Luisa Lopes (Bragança Polytechnic University, Portugal)and Ana Rita Conde (University Lusófona, Portugal)
Copyright: 2025
Pages: 22
Source title: Global Sustainable Practices in Gastronomic Tourism
Source Author(s)/Editor(s): Varinder Singh Rana (City University, Ajman, UAE), Ashish Raina (CT University, India)and Gaurav Bathla (CT University, India)
DOI: 10.4018/979-8-3693-7096-4.ch028

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Abstract

In this chapter one examines the literature on the travel motivations and activities undertaken by slow food tourists to understand what kind of activities they become involved in while at the receptive destination. Thus, there is a need for slow food tourism research to move beyond studies of motivation to travel in way to better understand the factors that influence tourists' choices regarding food-related activities in the destination. Consequently, one decided to develop an exploratory study with the intention of expanding the discussion on the subject and to bring new insights into the meaning of slow food tourism suggesting new interpretations based on motivational dimensions. Results point out the need for further research on how the tourism supply sector can better market slow food tourism. Thus, it is our belief that this study allows us to contribute to tourism research and practice in several meaningful ways.

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