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Measuring the Potential for IT Convergence at Macro Level
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Author(s):
Margherita Pagani (Bocconi University, Italy)
Copyright:
2005
Pages:
8
Source title:
Encyclopedia of Multimedia Technology and Networking
Source Author(s)/Editor(s):
Margherita Pagani
(Bocconi University, Italy)
DOI:
10.4018/978-1-59140-561-0.ch082
Keywords:
Information Science Reference
/
Media & Communications
/
Multimedia Technology
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Measuring the Potential for IT Convergence at Macro Level
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Abstract
Convergence describes a process change in industry structures that combines markets through technological and economic dimensions to meet merging consumer needs.
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