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Is Vodafone Paredes de Coura Festival (Portugal) a Sustainable Event?: The Festivalgoers' Perspective

Is Vodafone Paredes de Coura Festival (Portugal) a Sustainable Event?: The Festivalgoers' Perspective
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Author(s): Camila da Costa Oterelo Martins (Polytechnic Institute of Cávado and Ave, Portugal), Martinha Susana Alves Pereira (2Ai - Applied Artificial Intelligence Laboratory, Polytechnic Institute of Cávado and Ave, Portugal)and Laurentina Vareiro (Applied Management Research Unit (UNIAG), Polytechnic Institute of Cávado and Ave, Portugal)
Copyright: 2025
Pages: 18
Source title: Intersections of Niche Tourism and Marketing
Source Author(s)/Editor(s): Bruno Barbosa Sousa (Polytechinc Institute of Cávado and Ave, Portugal)and Vasco Ribeiro Santos (ISLA Santarém, Portugal)
DOI: 10.4018/979-8-3693-8417-6.ch020

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Abstract

This chapter aims to explore the sustainability of the Vodafone Paredes de Coura Festival, in Portugal, from the perspective of its attendees. By assessing the awareness, perceptions, and behaviors of festivalgoers regarding the festival's sustainable practices, the study provides insights into the effectiveness of these initiatives. The empirical component of the research involves the application of a structured questionnaire to a sample of festival participants. The questionnaire addresses key areas such as waste management, transportation, energy use, and communication of sustainable practices. The recommendations from this research are intended to inform festival organizers and policymakers on how to further develop and promote sustainable practices, contributing to the broader goals of environmental stewardship and sustainable tourism development.

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