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Enhancing Pilgrim Experiences: Insights Into Motivations and Preferences on the Santiago Way's Portuguese Routes
Abstract
This chapter examines into the motivations of pilgrims on the Santiago Way, a traditional pilgrimage route that ends at the Cathedral of Santiago de Compostela in Spain. This research, which attracts thousands of pilgrims from all over the world, attempts to better understand the various motivations that drive people to proceed on this journey. Data was collected through face-to-face interviews with a structured questionnaire, obtaining a final sample of 185 pilgrims. The data show that the motivations for choosing Portuguese routes are multifaceted, with significant aspects including the quality of hotel facilities, local cuisine, and easy access and closeness to the airport. This comprehensive analysis of modern motivations provides important insights for improving pilgrim support services and implementing tailored tourist initiatives. The study benefits stakeholders involved in pilgrim support and tourist development along the Portuguese pathways of the Santiago Way by offering a more in-depth understanding of modern pilgrimage.
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