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Digitization and Smart Tourism: Technological Opportunities for Luxury Tourism and Destination Image
Abstract
Commitment to technology, sustainability, innovation, and accessibility has not only improved the quality of life but has also created a niche for luxury tourism with smart tourism eco-space. Smart tourism destinations (STD) need vigorous, well-connected stakeholders with the help of a technological platform for data exchange. Instant data exchange creates extremely large data sets known as big data. This chapter aims to contribute to the understanding on how smart tourism destinations could potentially enhance luxury tourism that is more personalized to meet visitors' unique needs and preferences. Developing smart tourism destinations can be an effective mode to engage all the stakeholders and tourists. In improving destination performance, smart tourism ecosystem applies social media analytics and smart tourism technologies. This chapter aims to relate local area as smart tourism local service systems (S-TLSS) and luxury tourism.
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