Critical Factors to Successful Website Development: Opinions of Website Designers and Developers

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Author(s): Pradeep Korgaonkar (Florida Atlantic University, USA), Bay O’Leary (Nova Southeastern University, USA), Ronnie Silverblatt (Florida International University, USA)and Kevin Korgaonkar (University of Rochester, USA)
Copyright: 2011
Pages: 17
Source title: E-Business Applications for Product Development and Competitive Growth: Emerging Technologies
Source Author(s)/Editor(s): In Lee (Western Illinois University, USA)
DOI: 10.4018/978-1-60960-132-4.ch018

Keywords: Business & Management / Business Science Reference / E-Business

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Abstract

This study was conducted to help understand the factors involved in building a successful website. A national survey of professionals in the areas of website design and development were contacted. Based on past published writings in the literature eight factors were identified as critical to the success of website functionality. The factors that are consistently posited in the literature are: 1) Entertainment and Visual Appeal, 2) Reliability, 3) Cost Reductions Attained, 4) Back-End Processes Enabled, 5) Personalization, 6) Information Quality, 7) User Empowerment, and 8) Privacy/Security. Study results are based on the analysis of 349 responses and provide support for the research hypotheses.

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Critical Factors to Successful Website Development: Opinions of Website Designers and Developers

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