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Tradeoffs between Time and Monetary Attributes for Consumers' Shopping Channel Choices

Tradeoffs between Time and Monetary Attributes for Consumers' Shopping Channel Choices
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Author(s): Ming-Hsiung Hsiao (Shu-Te University, Taiwan)
Copyright: 2016
Pages: 11
Source title: Encyclopedia of E-Commerce Development, Implementation, and Management
Source Author(s)/Editor(s): In Lee (Western Illinois University, USA)
DOI: 10.4018/978-1-4666-9787-4.ch037

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