The Commercialisation and Adoption of Emerging Technologies: The Role of Professional Service Firms

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Author(s): Rebecca De Coster (Brunel University, UK)and Colin McEwen (Brunel University, UK)
Copyright: 2015
Pages: 29
Source title: Competitive Strategies for Academic Entrepreneurship: Commercialization of Research-Based Products
Source Author(s)/Editor(s): Anna Szopa (Jagiellonian University, Poland), Waldemar Karwowski (University of Central Florida, USA)and David Barbe (University of Maryland, College Park, USA)
DOI: 10.4018/978-1-4666-8487-4.ch011

Keywords: Business & Management / Business Science Reference / Entrepreneurship & Innovation / Management Science

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Abstract

Professional Service Firms (PSFs) are organisations that may support technology firms and play a role in taking new or emerging technologies through the commercialisation process including developing competitive strategies and facilitating the business development activities. The focus of this chapter is how PSFs influence the commercialisation and adoption of new or emerging technologies which is examined through three case studies: Telemedicine; Wearable Technology and Mobile Services. They can either assist vendors through the commercialisation activities directly or indirectly by aiding with networking aspects. Further, PSFs may facilitate knowledge transfer from specialised research centres (either university or commercial centres) or spin-off firms (from established technology companies).

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The Commercialisation and Adoption of Emerging Technologies: The Role of Professional Service Firms

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