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Symmetry and Asymmetry: A Novel Insight Into the Relationship Between Artificial Intelligence and Business
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Author(s): Faerozh Bin Madli (Universiti Malaysia Sabah, Malaysia), Dean Nelson Mojolou (Universiti Malaysia Sabah, Malaysia), Nor Afifah Yusof (Universiti Malaysia Sabah, Malaysia)and Ng Yen Phin (Universiti Malaysia Sabah, Malaysia)
Copyright: 2025
Pages: 16
Source title:
AI Strategies for Social Entrepreneurship and Sustainable Economic Development
Source Author(s)/Editor(s): Poshan Yu (Soochow University, China & European Business Institute, Luxembourg & Australian Studies Centre, Shanghai University, China), Steve K.M. Wong (Big Data Ideal Lab, China & Belt and Road Blockchain Association, China)and Akhilesh Chandra Prabhakar (University of Technology, Papua New Guinea)
DOI: 10.4018/979-8-3693-6392-8.ch001
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Abstract
“Businesses will gain numerous advantages by using artificial intelligence in their daily operations,” claims one individual. On the other hand, another individual argues that “only certain parties will benefit from using artificial intelligence in their businesses.” These statements highlight the concepts of symmetry and asymmetry. While these concepts are applicable across various fields, this study contextualizes them within the realm of business. However, this study narrows its focus to the intersection of artificial intelligence and business operations. Emphasizing AI is critical due to its rapid adoption, which raises numerous questions about its application. This research addresses these questions by providing a thorough discussion based on the concepts of symmetry and asymmetry. The findings of this study will offer new insights into the relationship between AI and business. Moreover, these findings will benefit a range of stakeholders, including businesses and organizations that aim to integrate AI into their daily operations.
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