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Sustainable and Responsible Entrepreneurship for Value-Based Cultures, Economies, and Societies: Increasing Performance Through Intellectual Capital in Challenging Times
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Author(s): Cristina Raluca Gh. Popescu (University of Bucharest, Romania & The Bucharest University of Economic Studies, Romania & University of Craiova, Romania & The National Institute for Research and Development in Environmental Protection (INCDPM), Romania & National Research and Development Institute for Gas Turbines (COMOTI), Romania)
Copyright: 2021
Pages: 26
Source title:
Sustainable and Responsible Entrepreneurship and Key Drivers of Performance
Source Author(s)/Editor(s): Cristina Raluca Gh. Popescu (University of Bucharest, Romania & The Bucharest University of Economic Studies, Romania & University of Craiova, Romania & The National Institute for Research and Development in Environmental Protection (I.N.C.D.P.M.), Romania & National Research and Development Institute for Gas Turbines COMOTI, Romania)and Rahul Verma (Delhi University, India)
DOI: 10.4018/978-1-7998-7951-0.ch002
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Abstract
Entrepreneurship represents the very basis of powerful societies and the essence of robust economies, bringing unique contributions to both sustainable development and economic growth processes. In addition, corporate social responsibility constitutes the key ingredient for all businesses, encouraging competitiveness, ensuring performance, and enabling excellence, while promising a safe and sustainable environment. On one hand, this chapter reviews the theory on sustainable and responsible entrepreneurship as the core of environmental and societal success, and on the other hand, it focuses on the manner in which intangible business assets and intellectual capital yield creativity, innovation, motivation, productivity, and value in challenging times (COVID-19 pandemic). This multidisciplinary study, based on quantitative and qualitative indicators, reports that intellectual capital factor plays a dominant role in constructing new products, rules, and services for the marketplace and highlights the main economic, social, and environmental effects of current business practices.
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