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Mapping Innovation in the Digital Transformation Era: The Role of Technology Convergence
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Author(s): Elona Marku (University of Cagliari, Italy), Manuel Castriotta (University of Cagliari, Italy), Maria Chiara Di Guardo (University of Cagliari, Italy)and Michela Loi (University of Cagliari, Italy)
Copyright: 2019
Pages: 19
Source title:
Business Transformations in the Era of Digitalization
Source Author(s)/Editor(s): Karim Mezghani (Al Imam Mohammad Ibn Saud Islamic University, Saudi Arabia & University of Sfax, Tunisia)and Wassim Aloulou (Al Imam Mohammad Ibn Saud Islamic University, Saudi Arabia & University of Sfax, Tunisia)
DOI: 10.4018/978-1-5225-7262-6.ch010
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Abstract
Digital transformation is imperative for gaining and sustaining a firm's competitive advantage. Hence, understanding the dynamics of technology evolution becomes salient for both scholars and practitioners. This chapter aims to provide a complementary perspective to the field of innovation by mapping and visualizing the patterns of digital transformation at the industry level with a particular focus on the role of technology convergence. The authors tracked 20 years of the technology of the U.S. communications industry in order to investigate how digital transformation has shaped the industry technological structure, which are the technological gaps and potential future technology trends. The results show a deep transformation of the industry with many interconnections between technology domains and a high degree of overlap between technology areas.
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