IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Managing Intercultural Service Encounters: Establishing the Need for Intercultural Training

Managing Intercultural Service Encounters: Establishing the Need for Intercultural Training
View Sample PDF
Author(s): Suvenus Sophonsiri (Mahasarakham University, Thailand)and G. Barry O’Mahony (Swinburne University of Technology, Australia)
Copyright: 2012
Pages: 16
Source title: Service Science Research, Strategy and Innovation: Dynamic Knowledge Management Methods
Source Author(s)/Editor(s): N. Delener (Arcadia University, USA)
DOI: 10.4018/978-1-4666-0077-5.ch008

Purchase

View Managing Intercultural Service Encounters: Establishing the Need for Intercultural Training on the publisher's website for pricing and purchasing information.

Abstract

Global service sector growth and the contracting out of services have produced a complex business environment that has major challenges for corporate success. Nowhere is this more evident than in intercultural service encounters where the delivery of service standards has become integral to developing a competitive advantage and inducing customer loyalty. This chapter identifies the various aspects of service delivery that are significantly influenced by culture. The chapter explains the dimensions of culture that have been found by cross-cultural researchers to be essential to service delivery success and describes how cross cultural training can be used effectively in the international service sector.

Related Content

Muhammad Faisal Sultan, Muhammad Nawaz Tunio, Imamuddin. © 2026. 10 pages.
Muhammad Faisal Sultan, Aamir Firoz Shamsi, Kashif Mehmood. © 2026. 10 pages.
R. Arunachalam, R. Amudha. © 2026. 28 pages.
Muhammad Faisal Sultan, Abdul Kabeer Kazi, Muhammad Asim Rafique. © 2026. 12 pages.
Bushra Qamar. © 2026. 22 pages.
Rija Anwar. © 2026. 20 pages.
Choi-Meng Leong. © 2026. 20 pages.
Body Bottom