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Information Resources Management Association
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HR 2.0: Transformative Strategies for Small and Medium Enterprises

HR 2.0: Transformative Strategies for Small and Medium Enterprises
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Author(s): Sima Das (Bengal College of Engineering and Technology, Durgapur, India), Monojit Manna (RCC Institute of Information Technology, India)and Subrata Modak (Global College of Science and Technology, India)
Copyright: 2024
Pages: 11
Source title: Innovative Human Resource Management for SMEs
Source Author(s)/Editor(s): Shuja Iqbal (School of Management, Jiangsu University, China), Komal Khalid (King Abdulaziz University, Saudi Arabia)and Andi Cudai Nur (Universitas Negeri Makassar, Indonesia)
DOI: 10.4018/979-8-3693-0972-8.ch015


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This chapter aims to explore the concept of HR 2.0 and its implications for small and medium enterprises (SMEs). HR 2.0 represents a paradigm shift in human resource management, driven by the rapid advancement of technology and the changing dynamics of the modern workplace. The chapter will provide insights into innovative strategies that SMEs can adopt to effectively manage their human resources in this new era. The chapter will begin by discussing the evolution of HR management, highlighting the traditional practices that have been prevalent in SMEs. It will then delve into the concept of HR 2.0, emphasizing the need for SMEs to embrace technology, data-driven approaches, and a more employee-centric mindset to stay competitive and attract top talent.

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