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An Extrinsic and Intrinsic Motivation-Based Model for Measuring Consumer Shopping Oriented Web Site Success

An Extrinsic and Intrinsic Motivation-Based Model for Measuring Consumer Shopping Oriented Web Site Success
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Author(s): Edward J. Garrity (Canisius College, USA), Joseph B. O’Donnell (Canisius College, USA), Yong Jin Kim (Sogang University, Korea)and G. Lawrence Sanders (State University of New York at Binghamton, USA)
Copyright: 2009
Pages: 19
Source title: Selected Readings on Electronic Commerce Technologies: Contemporary Applications
Source Author(s)/Editor(s): Wen-Chen Hu (University of North Dakota, USA)
DOI: 10.4018/978-1-60566-096-7.ch023

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Abstract

This article develops a new model of Web IS success that takes into account both intrinsic and extrinsic motivating factors. The proposed model begins with the Garrity and Sanders (1998) model of technologic acceptance and develops an extended nomological network of success factors that draws on motivation and flow theory.

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