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AI Meaning and Applications in the Consumer Sector of Retailing, Hospitality, and Tourism
Abstract
Artificial intelligence (AI) algorithms have been continuously adopted in businesses, such as retailing, hospitality, and tourism. The current chapter aims first to provide a conceptualization of evolution of AI. Second, it gives an overview of AI in business and finally points out examples of applications of AI in retailing, hospitality, and tourism. Third, the chapter offers suggestions for further research. This chapter is devoted to researchers and practitioners. The audience will benefit from an overview of AI meaning and potential research to be developed and also benefit from examples of other business that already employ such AI algorithms.
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