Balraj Verma (Ed.)
Dr.
Balraj Verma
Associate Professor Doctoral Research Centre-Chitkara Business School, Chitkara University, Punjab, India. Dr. Balraj Verma is currently serving as an Associate Professor at the Doctoral Research Centre of Chitkara Business School, affiliated with Chitkara University, Rajpura, Punjab. He completed his PhD from Jaypee University of Information Technology (JUIT), Waknaghat, and holds a master’s degree in Business Administration, bringing with him over 16 years of combined academic and corporate experience. His teaching portfolio includes courses such as Marketing Management, Strategic Management, Business Statistics, and Research Methodology. He has successfully supervised three scholars to PhD completion under his guidance, showcasing his proficiency in academic mentorship. His research contributions are substantial, with numerous publications in respected journals indexed in SCI, ABDC and Scopus. Additionally, he has authored and edited books and contributed chapters to leading international publishers. Dr. Balraj Verma is actively involved in organizing international conferences and serves as a resource person for Faculty Development Programs (FDPs), Management Development Programs (MDPs), and workshops focused on research methodologies. As a peer reviewer for esteemed journals including the Journal of Knowledge Economy (Springer), Economic Change and Restructuring (Springer), Electronic Commerce Research (Springer), International Journal of Information Management Data Insights (Elsevier), and S N Computer Science (Springer), he contributes significantly to maintaining the standards of academic scholarship in his field. His research interests span E-commerce, Retail Management, Technology Adoption, Aggregator Platforms Models, and Human-Computer Interaction etc.
Babita Singla (Ed.)
Babita Singla
is a professor at Chitkara Business School, Chitkara University, Punjab, India. She has a Ph.D. in management and is UGC-NET qualified. She has over 14 years of experience in teaching, research, and administration. Her areas of expertise are marketing, e-commerce, omnichannel, and retail. In her career, she has been involved in important academic and research assignments such as being the guest editor of a reputed journal, organizing and conducting international and national-level conferences and faculty development programs, and providing guidance for research projects. She has research publications in reputable international and national journals such as Scopus, SCI, etc., and has presented research papers at various national and international conferences. In the short span of 14 years of her career in academia and administration, she has authored and edited several books on retailing, supply chain management, branding, customer relationship management, and product management, covering the course content of various universities nationwide. She has successfully delivered guest sessions at international and national universities.
Amit Mittal (Ed.)
Amit Mittal
is a Professor of Management / Dean at Chitkara University, Punjab, India, and Dean, Doctoral Research Centre. He has over 19 years of experience in teaching, research, consulting, and academic administration. His areas of research and consulting expertise are graduate employability, leadership, emerging market studies, business research methods, etc. Eight scholars have been awarded a PhD under his supervision. He has published in reputable journals such as Frontiers in Psychology; Benchmarking; European Business Review; Business: Theory & Practice; International Journal of Quality Research; South Asian Journal of Business Management Cases; International Journal of Human Capital & Information Technology Professionals; International Journal of e-Services & Mobile Applications; International Journal of Business & Globalisation; International Journal of Socio-technology & Knowledge Development, etc. He is also a reviewer for the International Journal of Consumer Studies; International Journal of Quality Research; Frontiers in Psychology; Higher Education, Skills & Work-based Learning; Business: Theory & Practice, etc.