Description
When traditional shopping becomes challenging, people are inclined to shop online. Recent limitations like government-imposed quarantines, social distancing, and fear of viruses have provided opportunities for the e-commerce business to thrive. Consumers turned to digital options to bypass physical shopping environments, which will undoubtedly influence long-term buyer behavior.
Advancing SMEs Toward E-Commerce Policies for Sustainability provides a fresh perspective on how small and medium-sized enterprises (SMEs) can leverage e-commerce for sustainability and considers the best practices and challenges of adoption. Covering topics such as data science, digital ethics, and blockchain, this reference work is ideal for business owners, managers, policymakers, researchers, scholars, academicians, educators, and students.
Author's/Editor's Biography
Rajasekhara Mouly Potluri (Ed.)
|Rajasekhara Mouly Potluri - Editor|Dr
Rajasekhara Mouly Potluri
is an accomplished professor of management and marketing at Kazakh British Technical University, Kazakhstan, with thirty years of industry and teaching experience. His research interests cover the fields of Marketing, CSR, HRM, Organizational Behavior and Entrepreneurship. He has published and presented 90+ research articles, book chapters, case studies, and talks in peer-reviewed journals indexed in Scopus, ABDC, SSCI, and KCI and at international conferences. He has won 11 Best Research Paper Awards and ten Academic Service Excellence Awards at conference presentations in Egypt, South Korea, Malaysia, and UAE. He earned his Ph.D. degree in management and marketing from Shivaji University and holds four master’s degrees in business administration (marketing), commerce (banking), philosophy (human resources), and an MBA in Islamic marketing from the International Islamic Marketing Association in the UK.
Narasimha Rao Vajjhala (Ed.)
Narasimha Rao Vajjhala is working as an Associate Professor at the Faculty of Engineering and Architecture at the University of New York Tirana, Albania. He is a senior member of ACM and IEEE. He is the Editor-in-Chief of the International Journal of Risk and Contingency Management (IJRCM). He is also a member of the Risk Management Society (RIMS), and the Project Management Institute (PMI). He has over 20 years of experience teaching programming and database-related courses at both graduate and undergraduate levels in Europe and Africa. He has also worked as a consultant in technology firms in Europe and has experience participating in EU-funded projects. He has supervised several undergraduate senior design projects and graduate theses. He has completed a Doctorate in Information Systems and Technology (United States); holds a Master of Science in Computer Science and Applications (India), and a Master of Business Administration with a specialization in Information Systems (Switzerland), and an undergraduate degree in Computer Science (India).