The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
The Role of Green Marketing in Promoting Sustainable Supply Chain in Namibia
Abstract
The research examines the function of green marketing in sustainable supply chains in Namibia, where the practice is gaining popularity. Consumers and producers can influence the environment through activities such as road construction, mining, farming, and manufacturing. Fear and the impacts of depletion on the climate prompted the government to take steps to mitigate the effects of human activity on nature. Cost reductions, innovation, and profit maximization are all benefits that can increase quality while also being lucrative for enterprises. Manufacturers and consumers can help safeguard the environment from the consequences of pollution, erosion, and depletion, resulting in minimum climate change. Namibian firms require ways to implement green marketing to promote environmentally friendly products and services. The chapter examines the impact of green marketing on Namibian consumers, enterprises, and provides best practices and tips for implementing green marketing in Namibia.
Related Content
|
Zeynel Baran Yildirim, Mustafa Özuysal, Serhan Tanyel, Hilmi Evren Erdin, Mehmet Metin Mutlu, Oğuz Köse, Muhammed Alphan Kayacan.
© 2026.
72 pages.
|
|
Eren Dağlı, Metin Mutlu Aydin.
© 2026.
36 pages.
|
|
Aditya Singh.
© 2026.
46 pages.
|
|
Gökhan Güven.
© 2026.
44 pages.
|
|
Emre Ogutveren, Soner Haldenbilen.
© 2026.
46 pages.
|
|
Sara Souaini, Jamal Benhra, Salma Mouatassim.
© 2026.
24 pages.
|
|
Aye Thiri Nyunt, Brij Kotak, Ravi Chauhan, Rituraj Jain, Vedant Kesariya.
© 2026.
34 pages.
|
|
|