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The Digital Panopticon at Work: Authority and Influence in Remote Organizations
Abstract
The pandemic has reshaped organizational practices by accelerating digital transformation and embedding remote work into everyday operations. This chapter examines how influence tactics and organizational authority are redefined under these conditions, where traditional face-to-face control is replaced by digital visibility. Drawing on maximum diversity sampling, interviews with 12 participants from different sectors and levels were analyzed with MAXQDA 2024. Findings indicate that remote work challenges authority structures, compelling subordinates to adapt their strategies. A notable trend is the increased reliance on rational and communication-based tactics, while subordinates strengthen their social presence in digital environments to shape decisions. At the same time, the absence of nonverbal cues limits the expression of authority and influence. Interpreted through digital panopticism, these dynamics highlight how remote work transforms power: authority and influence are mediated and disciplined by constant online monitoring.
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