The Dark Side of Gamification: Ethics, Privacy, Surveillance, and Monitoring in Virtual and Gamified Environments

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Author(s): Uchit Kapoor (Arthkalp, India)
Copyright: 2025
Pages: 30
Source title: Addressing Practical Problems Through the Metaverse and Game-Inspired Mechanics
Source Author(s)/Editor(s): Garima Malik (Birla Institute of Management Technology, India), Dharmendra Singh (Modern College of Business and Science, Oman)and Rohit Bansal (Rajiv Gandhi Institute of Petroleum Technology, India)
DOI: 10.4018/979-8-3693-8886-0.ch009

Keywords: Engineering Science Reference / Human-Computer Interaction / Media & Communications / Virtual Communities & Virtual Reality

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Abstract

This chapter analyses the opposite perspective on the use of game elements, the so-called gamification, and is devoted to its Ethical Issues, Privacy Aspects, and Surveillance Aspects. The study analyses how gamification can influence one's behavior and cause addiction as well as privacy invasions. Again, when using a qualitative research methodology among the case studies and relevant literature, the chapter identifies emerging patterns in data gathering activities and user surveillance. Significant findings revealed that while applying gamification increases the level of interest, it involves important ethical concerns concerning the openness and permission, which compromise user agency. The analysis concludes that stakeholders, including developers and policymakers, must prioritize ethical frameworks to balance user engagement with privacy and ethical considerations, ensuring responsible gamification practices. Ultimately, fostering awareness of these issues is essential for developing more ethical and user-centered gamified systems.

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The Dark Side of Gamification: Ethics, Privacy, Surveillance, and Monitoring in Virtual and Gamified Environments

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