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Study of Competences Required for Entrepreneurship and Social Innovation: Comparative Case of Different Mexican Universities

Study of Competences Required for Entrepreneurship and Social Innovation: Comparative Case of Different Mexican Universities
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Author(s): Rubén Molina-Sánchez (University of Guanajuato, Mexico)and Patricia Hernández García (Universidad Autónoma de San Luis Potosí Inicio, Mexico)
Copyright: 2020
Pages: 23
Source title: Handbook of Research on Increasing the Competitiveness of SMEs
Source Author(s)/Editor(s): Rafael Perez-Uribe (Universidad de la Salle, Colombia), David Ocampo-Guzman (EAN University, Colombia), Carlos Salcedo-Perez (EAN University, Colombia), Lorena Piñeiro-Cortes (EAN University, Colombia)and Maria Del Pilar Ramirez-Salazar (EAN University, Colombia)
DOI: 10.4018/978-1-5225-9425-3.ch022

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Abstract

This chapter describes the role played by universities in the graduate students' attitudes and social values, since they will be the future CEOs of businesses and organizations. It considers that everybody is able to launch a startup or to become a social innovator provided he or she has grown up in an adequate environment, with a social paradigm. The chapter presents the first data collection from a theoretic perspective (Ajzen, 1991; and Sieger, 2014), enunciating the Global University Entrepreneurial Spirit Students' Survey (GUESSS) to consider how the university context exerts a great deal of influence on students' entrepreneurial and innovative intentions. The chapter also considers that the aim of starting a business or practicing social innovation can be measured from students' attitudes, norms, and perceptions. Thus, perceived behavioral control is an essential explanatory variable for students' entrepreneurial and innovative intentions.

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