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Social Network
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Author(s): Roby Muhamad (University of Indonesia, Indonesia)
Copyright: 2012
Pages: 17
Source title:
Encyclopedia of Cyber Behavior
Source Author(s)/Editor(s): Zheng Yan (University at Albany - SUNY, USA)
DOI: 10.4018/978-1-4666-0315-8.ch002
PurchaseView Social Network on the publisher's website for pricing and purchasing information. |
Abstract
Social network concerns the study of the structure of the patterns of relations among social entities. The study of social networks has a long history starting around 1930s when psychologist Moreno conducted the first known sociometric survey. Since then, the field of social network, first developed in sociology, has grown both empirically and theoretically, especially toward the end of the last century. The advent of powerful computing power and the Internet spurred growth on social network research. This combination of the proliferation of digital traces and increases in computing power provides opportunities to study large scale social networks and relevant dynamics.
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