Online Behavior Modeling: An Effective and Affordable Software Training Method

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Author(s): Charlie C. Chen (Appalachian State University, USA), Terry Ryan (Claremont Graduate University, USA)and Lorne Olfman (Claremont Graduate University, USA)
Copyright: 2013
Pages: 16
Source title: Examining the Concepts, Issues, and Implications of Internet Trolling
Source Author(s)/Editor(s): Jonathan Bishop (Centre for Research into Online Communities and E-Learning Systems, UK)
DOI: 10.4018/978-1-4666-2803-8.ch014

Keywords: Information Science Reference / Media & Communications / Social Computing / Social Networking

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Abstract

Organizations need effective and affordable software training. In face-to-face settings, behavior modeling is an effective, but expensive, training method. Can behavior modeling be employed effectively, and more affordably, for software training in the online environment? An experiment was conducted to compare the effectiveness of online behavior modeling with that of face-to-face behavior modeling for software training. Results indicate that online behavior modeling and face-to-face behavior modeling provide essentially the same outcomes in terms of knowledge near transfer, immediate knowledge for transfer, delayed knowledge for transfer, perceived ease of use, perceived usefulness, and satisfaction. Observed differences were not significant, nor were their patterns consistent, despite sufficient power in the experimental design to detect meaningful differences, if any were present. These results suggest that organizations should consider online behavior modeling as a primary method of software training.

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Online Behavior Modeling: An Effective and Affordable Software Training Method

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