IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Multimodal Communication Strategies in Digital Protests of Selected August 1, 2024 Nigeria Protest

Multimodal Communication Strategies in Digital Protests of Selected August 1, 2024 Nigeria Protest
View Sample PDF
Author(s): Esther Adeagbo (Ajayi Crowther University, Oyo, Nigeria)
Copyright: 2026
Pages: 28
Source title: Conflict and Representation in Online Communication
Source Author(s)/Editor(s): Rotimi Taiwo (Obafemi Awolowo University, Nigeria)
DOI: 10.4018/979-8-3373-5297-8.ch004

Purchase

View Multimodal Communication Strategies in Digital Protests of Selected August 1, 2024 Nigeria Protest on the publisher's website for pricing and purchasing information.

Abstract

This study investigates the multimodal discourse of the August 1, 2024, Nigeria protest on TikTok and Facebook, addressing a gap in understanding its application in digital protests on these platforms. Using a qualitative methodology and eight data samples, the research employs Kress and van Leeuwen's Multimodal Discourse Analysis and Halliday's Social Semiotic Theory. Findings reveal strategic use of colour, visual symbols, and interactive features to enhance protest impact, highlighting the transformative potential of digital communication in contemporary social movements. Conclusions underscore the importance of digital platforms in modern protests and suggest further research into multimodal strategies.

Related Content

Deborah Abiola Fifelola, Foluke Olayinka Unuabonah. © 2026. 40 pages.
Vishnu Achutha Menon, Sandeep Kumar, Anil Shivani. © 2026. 22 pages.
Matthew Alugbin. © 2026. 40 pages.
Esther Adeagbo. © 2026. 28 pages.
Olusegun Jegede. © 2026. 38 pages.
Omolade Ilesanmi. © 2026. 32 pages.
Moses Olusanya Ayoola, Mercy Adenike Bankole. © 2026. 30 pages.
Body Bottom