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Improving the Recruitment of Minority Populations in Clinical Trials: Advocating for a Strategic Shift Toward Community-Based Recruitment

Improving the Recruitment of Minority Populations in Clinical Trials: Advocating for a Strategic Shift Toward Community-Based Recruitment
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Author(s): Saliha Akhtar (Seton Hall University, USA)and Michelle Lee D'Abundo (Seton Hall University, USA)
Copyright: 2017
Pages: 14
Source title: Encyclopedia of Strategic Leadership and Management
Source Author(s)/Editor(s): Viktor Wang (Florida Atlantic University, USA)
DOI: 10.4018/978-1-5225-1049-9.ch094

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Abstract

Clinical research trials are an important part of establishing evidence-based practice in the U.S. healthcare industry. The purpose of this chapter is to review how the recruitment of minority populations can be improved by creating a strategic shift toward community-based recruitment. The problem of insufficient minority recruitment is defined and contributing factors are reviewed. The relevancy of Lewin's change theory is explained from a staff and organizational perspective. Specific community-based change and leadership strategies that can be applied to clinical research organizations to create a strategic shift to increase minority recruitment are evaluated. Through making minority recruitment a strategic priority, staff and organizations can work with communities to resolve a salient issue in the U.S. healthcare industry.

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