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Impact of Currency Exchange Rate Fluctuations on Financial Performance and Export Strategies: Pharmaceutical Firms in the Context of Industry 5.0

Impact of Currency Exchange Rate Fluctuations on Financial Performance and Export Strategies: Pharmaceutical Firms in the Context of Industry 5.0
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Author(s): Ramya H. P. (Dayananda Sagar College of Engineering, India)and M. Purushoth (Dayananda Sagar College of Engineering, India)
Copyright: 2025
Pages: 18
Source title: Sustainable Futures With Life Cycle Assessment in Industry 5.0
Source Author(s)/Editor(s): Kittisak Wongmahesak (Universiti Sultan Zainal Abidin, Malaysia), Fazida Karim (University Sultan Zainal Abidin, Malaysia)and Nititorn Wongchestha (Chongqing Technology and Business University, China)
DOI: 10.4018/979-8-3693-9346-8.ch011

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Abstract

This research explores the impact of currency exchange rate fluctuations on the financial performance and export operations of Indian pharmaceutical companies. It examines how these fluctuations affect revenue, profitability, and other factors like market conditions and company-specific aspects. Using quantitative methods, data from annual reports, online financial databases, and economic indices like GDP, inflation, and industry growth were analyzed. Pearson's correlation, regression, and ANOVA tests revealed that exchange rates significantly affect financial outcomes and export earnings, with varying impacts across companies. Insights from the study are valuable for stakeholders and policymakers to understand the financial implications of currency fluctuations.

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