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The Future of Newspapers
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Author(s): Antonius Ruddy Kurniawan (Nanyang Technological University, Singapore), Kok Wai Mun Mervin (Nanyang Technological University, Singapore)and Zhang Qiushi (Nanyang Technological University, Singapore)
Copyright: 2012
Pages: 13
Source title:
Understanding the Interactive Digital Media Marketplace: Frameworks, Platforms, Communities and Issues
Source Author(s)/Editor(s): Ravi S. Sharma (Nanyang Technological University, Singapore), Margaret Tan (Nanyang Technological University, Singapore)and Francis Pereira (University of Southern California, USA)
DOI: 10.4018/978-1-61350-147-4.ch034
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Abstract
There are many challenges faced by newspaper companies to gain competitive advantage over the internet and increasing digital media consumption. How do newspaper companies face these challenges? How can they refine and strategize their business model to remain competitive? What are the issues that newspaper industries face? With all these questions, this chapter discusses key areas and conceptual models of future newspapers’ strategy framework and supply chain management through literature review and analysis of technologies and innovations.
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