Enhancing Tea Tourism Experiences by Utilizing Smart Tourism Analytics

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Author(s): Ashokkumar Palaniyandi (PSG College of Arts and Science, India), C. P. Sangeetha (Government Arts College, India), R. Sridevi (Christ University, India)and V. Sathish (PSG College of Arts and Science, India)
Copyright: 2025
Pages: 18
Source title: Advancing Smart Tourism Through Analytics
Source Author(s)/Editor(s): Bindi Varghese (Christ University, India)and Sandhya H. (Christ University, India)
DOI: 10.4018/979-8-3693-3715-8.ch009

Keywords: Business Science Reference / Data Analysis & Statistics / Hospitality, Travel, and Tourism Management / Library & Information Science

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Abstract

Integrating smart tourism analytics with traditional cultural experiences enhances tourism destinations globally. This chapter examines combining smart tourism with tea tourism to enrich visitor experiences, promote sustainability, and boost economic growth. It explores how data analytics can personalize experiences, foster sustainable practices, and drive economic development in tea-producing regions.This chapter explores the benefits of intelligent tourism analytics in tea tourism, such as visitor satisfaction and economic growth. It provides strategies for stakeholders to utilize smart technologies effectively and discusses future trends and opportunities for innovation. This resource will aid researchers, practitioners, and policymakers in enhancing tea tourism experiences.

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