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Enhancing Guest Experience in Hospitality Through Blockchain Technology
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Author(s): Gaurav Bathla (CT University, India), Ashish Raina (CT University, India), Varinder Singh Rana (City University, Ajman, UAE)and Subhashish Mishra (State Institute of Hotel Management, Gujrat, India)
Copyright: 2025
Pages: 16
Source title:
Exploring the World With Blockchain Through Cryptotravel
Source Author(s)/Editor(s): Riktesh Srivastava (City University, Ajman, UAE), Varinder Singh Rana (City University, Ajman, UAE)and Mohd Abu Faiz (City University, Ajman, UAE)
DOI: 10.4018/979-8-3693-6562-5.ch016
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Abstract
The integration of blockchain technology into the hospitality industry represents a significant opportunity to enhance operational efficiency and improve guest experiences. Blockchain, a decentralized digital ledger offers transparency in security and immutability of data making it well-suited for applications in hospitality. The chapter explores various applications of blockchain technology in hospitality including booking and reservation systems, payment solutions, identity verification, supply chain management, loyalty programs and guest reviews. By leveraging blockchain hospitality businesses can streamline processes, reduce costs and provide more personalized services to guests. However, the adoption of blockchain in hospitality also presents challenge including technical scalability issues, regulatory uncertainties and integration complexities. Collaborative efforts between industry stakeholders, technology providers and regulatory bodies will be essential in overcoming these challenges and unlocking the transformative power of blockchain in hospitality.
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