Corporate Social Innovation During the COVID-19 Pandemic: Some Practices From Colombian Companies

View Sample PDF

Author(s): Merlín Patricia Grueso-Hinestroza (Universidad del Rosario, Colombia), Angelica Maria Sanchez Riofrio (Universidad Espíritu Santo, Ecuador & EQ-Lab, Ecuador)and Juan Carlos Espinosa Mendez (Universidad del Rosario, Colombia)
Copyright: 2021
Pages: 20
Source title: Handbook of Research on Management Techniques and Sustainability Strategies for Handling Disruptive Situations in Corporate Settings
Source Author(s)/Editor(s): Rafael Perez-Uribe (Universidad de la Salle, Colombia), David Ocampo-Guzman (EAN University, Colombia), Nelson Antonio Moreno-Monsalve (EAN University, Colombia)and William Stive Fajardo-Moreno (EAN University, Colombia)
DOI: 10.4018/978-1-7998-8185-8.ch010

Keywords: Business & Management / Business Science Reference / Management Science

Purchase

View on the publisher's website for pricing and purchasing information.

Abstract

Given that the COVID-19 pandemic resulted in an unprecedented scenario, there were no previous lessons learned about the organizational responses to social problems. As a result of the above, this chapter describes the practices used by seven Colombian organizations to face the first months of the pandemic based on corporate social innovation framework. A qualitative approach was used to carry out the study and a qualitative content analysis as a research method. The results obtained indicate that the companies participating in the research developed actions in the four pillars, with actions associated with social issues being more prevalent, especially concerning workers and vulnerable populations.

The IRMA Community

Research IRM

Corporate Social Innovation During the COVID-19 Pandemic: Some Practices From Colombian Companies

Purchase

Abstract

Related Content

IRMA Sponsors