Assets Management of the Indian Pharma Sector in the Changing Socio-Cultural and Business Environment of Post-Liberalization Era: A Comparative Study on Select Multinational and Domestic Companies

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Author(s): Kaushik Chakraborty (Kazi Nazrul University, India)
Copyright: 2016
Pages: 20
Source title: International Perspectives on Socio-Economic Development in the Era of Globalization
Source Author(s)/Editor(s): Saurabh Sen (Sunbeam College for Women, India), Anshuman Bhattacharya (Sunbeam College for Women, India)and Ruchi Sen (Sunbeam College for Women, India)
DOI: 10.4018/978-1-4666-9908-3.ch003

Keywords: Business & Management / Business Science Reference / Economics & Economic Theory / Economics and Economic Theory

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Abstract

Efficiency of assets management is an absolutely unavoidable issue in accomplishing the wealth maximization objective of business. In India, the changing scenario in the front of demographic, social and cultural made a prominent impact on the growth of pharmaceutical industry. In fact, during the last two decades the changing socio-cultural and business environment of India witnessed a rapid change in various managerial as well as financial applications of the Indian pharma sector. Assets management is no doubt a vital part of the overall strategy for achieving financial objectives of any industry. In this backdrop, the present study empirically investigates the relationship between the efficiency of assets management and profitability of the Indian pharmaceutical industry during the period 1998-99 to 2012-13 and also examines whether its findings conform to the theoretical arguments. Besides this, the paper also tries to make a comparison, in respect of the efficiency of assets management, between multinational and domestic companies in the Indian pharmaceutical industry during the same period to know whether changing socio-cultural and business environment gives an age to domestic companies in respect of assets management or not. The sample size of the study consists of ten pharmaceutical companies by taking five multinational and five domestic companies from the Indian pharmaceutical industry. The issues analyzed in this study have been tackled using relevant statistical tools and techniques.

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Assets Management of the Indian Pharma Sector in the Changing Socio-Cultural and Business Environment of Post-Liberalization Era: A Comparative Study on Select Multinational and Domestic Companies

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