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Assess the Challenges and Incentives for Companies to Incorporate Green Financing Into Their CSR

Assess the Challenges and Incentives for Companies to Incorporate Green Financing Into Their CSR
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Author(s): Leelawati Leelawati (St. Andrews Institute of Technology and Management, India)and A. V. Senthil Kumar (Hindusthan College of Arts and Science)
Copyright: 2025
Pages: 32
Source title: Aligning Financial Reporting Standards With Global Trade Needs
Source Author(s)/Editor(s): Luan Vardari (University "Ukshin Hoti" Prizren, Kosovo)and Isuf Qabrati (University “Ukshin Hoti” Prizren, Kosovo)
DOI: 10.4018/979-8-3373-0887-6.ch005

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Abstract

It is becoming more widely acknowledged that businesses can support economic growth and environmental objectives by incorporating green finance into their corporate social responsibility (CSR) programs. This study evaluates the incentives and obstacles that businesses face when implementing green funding into their CSR frameworks. Furthermore, businesses may be deterred from undertaking these efforts by the scarcity of green funding sources and the possible harm to their brand that comes with green washing. The move toward green finance is being propelled by a number of incentives in spite of these obstacles. The chapter highlights the significance of strategic frameworks that can assist companies in overcoming obstacles and strengthening their commitment to sustainability through green financing in corporate social responsibility by analysing these incentives and challenges. The chapter employs a conceptual approach. Various websites, journals, and research articles provide the pertinent information.

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