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Achieving a Competitive Management in Micro and Small Independent Hotels
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Author(s): Luís Lima Santos (Centre for Tourism Research, Development, and Innovation (CiTUR), Portugal), Conceição Gomes (Centre for Tourism Research, Development, and Innovation (CiTUR), Portugal)and Cátia Malheiros (Centre for Tourism Research, Development, and Innovation (CiTUR), Portugal)
Copyright: 2020
Pages: 27
Source title:
Multilevel Approach to Competitiveness in the Global Tourism Industry
Source Author(s)/Editor(s): Sérgio Jesus Teixeira (Higher Institute of Administration and Languages, Portugal)and João Matos Ferreira (University of Beira Interior, Portugal)
DOI: 10.4018/978-1-7998-0365-2.ch014
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Abstract
The lodging industry is a crucial contributor to global tourism revenues in many countries. A significant part of hotel revenues comes from micro and small hotel companies not belonging to global brands. The aim of this chapter is to propose new tools – based on USALI and on the most relevant operating ratios – to support the management of micro and small hotels that are not integrated into hotel chains. The methodology starts with literature review, which allowed to point out some USALI schedules that are not being used, a lot of items of USALI schedules without relevance and a set of operating ratios and indicators highlighted by researchers and professionals. The first result consists in the proposal of seven simplified hospitality management accounting schedules (revenue and cost items). The second result is an operating scorecard that includes the ratios and indicators useful for micro and small independent hotels.
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