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Ethical Decision-Making in Syrian Wholesale Companies: Rest's Four Component Model of Morality
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Author(s): Azadeh Amoozegar (INTI International University, Malaysia), Ali Nouri Lata (Limkokwing University of Creative Technology, Malaysia), Mohammad Falahat (Asia Pacific University of Technology and Innovation, Malaysia), Sara Ravan Ramzani (Gisma University of Applied Science, Germany), Sedigheh Shakib (Central Asian University, Tashkent, Uzbekistan), Mohamadreza Jafary (McGill University, Montreal, Canada)and Mohd Hanafi Mohd Yasin (INTI International University, Malaysia)
Copyright: 2026
Volume: 17
Issue: 1
Pages: 21
Source title:
International Journal of Service Science, Management, Engineering, and Technology (IJSSMET)
Editor(s)-in-Chief: Ahmad Taher Azar (College of Computer & Information Sciences, Prince Sultan University, Riyadh, Saudi Arabia & Faculty of Computers and Artificial Intelligence, Benha University, Benha, Egypt)and Ghazy Assassa (Benha University, Egypt)
DOI: 10.4018/IJSSMET.402024
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Abstract
Researchers have explored various factors that shape the ethical decision-making process. Among these, personal values (PVs) and cultural values (CVs) emerge as essential determinants, serving as critical guidelines for ethical behavior. The aim of this study was to explore how PVs and CVs influence managers' decision-making, with a focus on the mediating role of ethical intention. In order to collect data from business managers in Syria, this study used a self-administrated questionnaire approach. This research employed a convenience sampling method to gather data, followed by an analysis using SmartPLS 4. The results showed that both CVs and PVs have a positive impact on ethical decision-making. Key PVs, such as integrity, honesty, and fairness, significantly shape how business managers make decisions that affect both their companies and stakeholders. In Syria, business ethics are deeply influenced by cultural and religious norms, which guide managers in navigating ethical dilemmas and decision-making processes.
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