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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Multimedia Influence on Learning

Multimedia Influence on Learning
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Author(s): Esperanza Huerta (Instituto Tecnológico Autónomo de México, Mexico)
Copyright: 2006
Pages: 3
Source title: Emerging Trends and Challenges in Information Technology Management
Source Editor(s): Mehdi Khosrow-Pour, D.B.A. (Information Resources Management Association, USA)
DOI: 10.4018/978-1-59904-019-6.ch121
ISBN13: 9781616921286
EISBN13: 9781466665361


This paper draws on past research to identify factors that might affect the efficacy of computer-based multimedia as a learning tool. These factors are incorporated into the cognitive theory of multimedia learning to develop an extended theoretical framework. The factors include: first: the match of information and channel. The nature of the information determines the best sensory channel; Second: multimedia will be effective only if it is properly designed. Design guidelines that reduce cognitive load as well as graphic design issues should be taken into consideration. Third: learners with high spatial abilities get the most out of multimedia presentations. Instructors need to foster spatial skills in their students so they will be able to take a greater advantage of multimedia presentations.

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