IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Virtual Reality for Better Event Planning and Management

Virtual Reality for Better Event Planning and Management
View Sample PDF
Author(s): Alana Thomson (Federation University, Australia), Ingrid Proud (Better Events – Virtual and Augmented Reality, Australia), Andrew L. J. Goldston (Real Serious Games, Australia)and Rebecca Dodds-Gorman (Griffith University, Australia)
Copyright: 2021
Pages: 22
Source title: Impact of ICTs on Event Management and Marketing
Source Author(s)/Editor(s): Kemal Birdir (Mersin University, Turkey), Sevda Birdir (Mersin University, Turkey), Ali Dalgic (Isparta University of Applied Sciences, Turkey)and Derya Toksoz (Mersin University, Turkey)
DOI: 10.4018/978-1-7998-4954-4.ch011

Purchase

View Virtual Reality for Better Event Planning and Management on the publisher's website for pricing and purchasing information.

Abstract

Digital technologies, such as virtual reality (VR), will have an increasing influence on the way events are experienced and managed. To date, scholarship has focused predominantly on the possibilities that VR presents for event experiences by event attendees, and there has been limited consideration of the application of VR for event planning and management. In this chapter, the authors provide a brief overview of the growth and application of virtual reality technology in events. A case study of a private sector start-up in the Australian setting is examined with a focus on VR technologies, it is developing as an aid in event planning and logistics. Key opportunities and challenges of VR pertinent to event planning and management are identified, and the authors suggest a number of implications for industry practice and event education, alongside avenues for future research to support the development of VR in event management and education.

Related Content

Yuvika Singh, Esha Bansal, Nisha Chanana. © 2024. 26 pages.
Nitish Kumar Minz, Anshika Prakash, Meenal Arora, Rishi Chaudhary, Saurav Dixit. © 2024. 14 pages.
Manoj Govindaraj, Chandramowleeswaran Gnanasekaran, R. Kandavel, Parvez Khan, Sinh Duc Hoang. © 2024. 20 pages.
Ravishankar Krishnan, Elantheraiyan Perumal, Manoj Govindaraj, Logasakthi Kandasamy. © 2024. 22 pages.
Sanjay Taneja, Rishi Prakash Shukla, Amandeep Singh. © 2024. 11 pages.
Mune Moğol Sever. © 2024. 23 pages.
Sujay Vikram Singh, Terrance Ancheary, Anish Mondal, Shashank Rajauria. © 2024. 17 pages.
Body Bottom