A Trilogy of Unfortunate Events in China: Reflecting on the Management of Crises

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Author(s): Zhang A. Long (China University of Geosciences, China), William Crandall (University of North Carolina at Pembroke, USA)and John Parnell (University of North Carolina at Pembroke, USA)
Copyright: 2012
Pages: 10
Source title: Advancing Technologies for Asian Business and Economics: Information Management Developments
Source Author(s)/Editor(s): Dasho Karma Ura (Centre for Bhutan Studies, Bhutan)and Patricia Ordóñez de Pablos (Universidad de Oviedo, Spain)
DOI: 10.4018/978-1-4666-0276-2.ch019

Keywords: Business & Management / Business Science Reference / Global Business

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Abstract

In this paper, the authors address three recent organizational crises that have occurred in China; the SK-II cosmetic incident, the Sharon Stone comment on the May 2008 earthquake in China, and the melamine milk contamination crisis. Each held significant notoriety due to the crises involving major companies and an assortment of negative outcomes. After presenting an overview of each case, the authors outline their reflections on the management of these crises in relation to their cultural context.

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