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Transformative Impact of AI on Pharmaceutical Supply Chain Management: Revolutionizing Agility Through Dynamic Capabilities, IBP, and S&OP

Transformative Impact of AI on Pharmaceutical Supply Chain Management: Revolutionizing Agility Through Dynamic Capabilities, IBP, and S&OP
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Author(s): Antonio Pesqueira (ISCTE, University Institute of Lisbon, Portugal)and Andreia de bem Machado (Universidade Federal de Santa Catarina, Brazil)
Copyright: 2026
Pages: 24
Source title: Transformative Impact of AI in Supply Chain Management
Source Author(s)/Editor(s): Jabir Arif (Sidi Mohamed Ben Abdellah University, Fez, Morocco)and Fouad Jawab (Sidi Mohamed Ben Abdellah University, Fez, Morocco)
DOI: 10.4018/979-8-3373-0923-1.ch001

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Abstract

The pharmaceutical supply chain is characterized by mounting intricacy and the necessity for expeditious responses to fluctuating market conditions, regulatory constraints, and disruptions. The advent of Artificial Intelligence (AI) has been identified as a transformative force, with the potential to enhance organizational agility through dynamic capabilities (DC), Integrated Business Planning (IBP), and Sales and Operations Planning (S&OP). This chapter develops a comprehensive theoretical framework to examine the intersection of AI, pharmaceutical supply chain management, and DC, addressing a critical gap in understanding how AI-driven technologies can revolutionize agility and strategic alignment.

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