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The Twilight of CSR (Corporate Social Responsibility) in the Tourism and Hospitality Industries: The Case of Argentina, South America
Abstract
The recent ecological crisis is wreaking havoc not only in the tourist system but also in the global trade. This point doubtless has occupied a central position in many academic circles and conferences. The future of tourism seems to be grim. Some voices have alerted on the urgency to adopt new sustainable forms of consumption and practices applied to the service industry while others have questioned the nature of the tourism industry dominated by an economic-centered paradigm. Recently, shared economy as well as the figure of corporate social responsibility (CSR) have has played a leading role in the configuration of a new green tourism. This chapter focuses on some Argentinian study cases based on the application of CSR programs in the fields of tourism and hospitality.
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