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Technology-Based Scalable Business Models: Dimensions and Challenges of a New Populist Business Model
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Author(s): V. Soumya (Christ University, Bengaluru, India)and Senthil Kumar Arumugam (Department of Professional Studies, Christ University, Bengaluru, India)
Copyright: 2024
Pages: 11
Source title:
Advancing Software Engineering Through AI, Federated Learning, and Large Language Models
Source Author(s)/Editor(s): Avinash Kumar Sharma (Sharda University, India), Nitin Chanderwal (University of Cincinnati, USA), Amarjeet Prajapati (Jaypee Institute of Information Technology, India), Pancham Singh (Ajay Kumar Garg Engineering College, Ghaziabad, India)and Mrignainy Kansal (Netaji Subhas University of Technology (NSUT), Delhi, India)
DOI: 10.4018/979-8-3693-3502-4.ch015
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Abstract
Technology based scalable businesses (TSB) have made a significant impact on our lives. The landscape change driven by TSBs has forced many well-established brick-and-mortar businesses to relook at their business models. Despite the influential strides made by TSBs in altering the business landscape the business literature on them is scant. This chapter is a modest attempt to examine TSBs. Scalable businesses could be broadly described as those that can achieve a disproportionate increase in sales/revenue/profits compared to the costs incurred, primarily aided by technology. Google and Uber are examples of how new industries get created and how existing industry landscapes get changed because of technology. Interlinking of technology has offered hitherto unexperienced growth opportunities to such companies. However, the uniqueness of these businesses leaves much to be desired from conventional metrics in adequately explaining the performance of technology-based scalable businesses.
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