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Sustainability Demands Action: Aligning Sustainable HRM and AI for a Greener Tomorrow

Sustainability Demands Action: Aligning Sustainable HRM and AI for a Greener Tomorrow
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Author(s): Aqeel Ahmad (University of Central Punjab, Pakistan)and Mahnoor Maqbool (Kinnaird College for Women, Lahore, Pakistan)
Copyright: 2025
Pages: 56
Source title: Industrial Ecology and the Sustainable Development Goals (SDGs)
Source Author(s)/Editor(s): Syed Abdul Rehman Khan (Business Research and Consultancy Limited, Sheffield, UK)and Muhammad Tanveer (Imam Mohammad Ibn Saud Islamic University, Saudi Arabia)
DOI: 10.4018/979-8-3373-0139-6.ch008

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Abstract

This chapter explores how Artificial Intelligence (AI) can be harmonized with Sustainable Human Resource Management (HRM) to foster eco-friendly, ethical, and efficient business practices. When AI technologies revolutionize conventional HR functions, they provide opportunities for reduced resource use, improved workplace sustainability and concordance with the UN Sustainable Development Goals (SDGs). This chapter provides an in-depth analysis of AI's role in recruitment, training, resource optimization, and employee well-being while emphasizing the potential for AI to drive both environmental and social sustainability within organizations.

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