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Sustainability Attitudes of Tourism Family Firms in Alpine Tourism Regions
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Author(s): Robert Eller (University of Innsbruck, Austria), Gundula Glowka (MCI The Entrepreneurial School, Austria), Anita Zehrer (MCI The Entrepreneurial School, Austria)and Mike Peters (University of Innsbruck, Austria)
Copyright: 2020
Pages: 24
Source title:
Handbook of Research on the Strategic Management of Family Businesses
Source Author(s)/Editor(s): Jesús Manuel Palma-Ruiz (Universidad Autónoma de Chihuahua, Mexico), Ismael Barros-Contreras (Universidad Austral de Chile, Chile)and Luca Gnan (University of Rome "Tor Vergata", Italy)
DOI: 10.4018/978-1-7998-2269-1.ch013
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Abstract
Recognising opportunities and risks are central for every business to stay successful in the long-run and a mandatory capability to create realistic management strategies. Recent papers argue strategic planning is sustainable in the long run. However, little is known about the owner-managers' attitudes and perceptions of challenges and opportunities of family businesses. This research shows the results of a qualitative inquiry identifying attitudes on sustainability of owner-managers in tourism family firms. Furthermore, attitudes towards the three dimensions of sustainability are analysed. The results reveal an awareness of economic and social sustainability attitudes while the environmental dimension seems to be less prominent.
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